{"id":15175,"date":"2015-03-06T22:52:36","date_gmt":"2015-03-06T22:52:36","guid":{"rendered":"https:\/\/www.ipromo.com\/?p=15175"},"modified":"2015-03-06T22:52:36","modified_gmt":"2015-03-06T22:52:36","slug":"top-5-promotional-items-for-impressions","status":"publish","type":"post","link":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/","title":{"rendered":"Top 5 Promotional Items for Impressions"},"content":{"rendered":"<p>Promotional gifts are not always about the impressions. Often it is more personal, or more directed. But if you\u2019re looking at\u00a0promotional items for impressions, here are your best bets:<\/p>\n<p style=\"padding-left: 60px;\"><span style=\"text-decoration: underline;\"><strong>#5<\/strong><\/span> <strong>Logoed shirts<\/strong> are really popular. About half of U.S. consumers own logoed shirts, with men tending to own them more often than women (52% vs 46%). Shirts get about 2,450 impressions.<\/p>\n<p style=\"padding-left: 60px;\"><span style=\"text-decoration: underline;\"><strong>#4<\/strong><\/span> <strong>Branded Outerwear<\/strong> is really coveted. This promotional gift is appreciated because it is useful, attractive and fun to have according to owners. Promo outerwear also tends to be held on to for a while, over a year and a half. Not only does outerwear get a lot of impressions (about 2,650), but given how much people like it, these are powerful impressions.<\/p>\n<p style=\"padding-left: 60px;\"><span style=\"text-decoration: underline;\"><strong>#3<\/strong><\/span> <strong>Writing Instruments<\/strong>, fancy words for pens and styluses, come in a strong third on impressions with over 2,800. This top item tends to be evenly owned by men and women, with 56% of consumers owning them. With the price points available, pens are also one of the most efficient promotional products.<\/p>\n<p style=\"padding-left: 60px;\"><span style=\"text-decoration: underline;\"><strong>#2<\/strong><\/span>\u00a0<strong>Logoed Hats<\/strong>. They\u2019re fun, stylish and make great promotional items. Over 3,130 impression on average, men tend to favor promotional hats more than women by a 2 to 1 margin.<\/p>\n<p style=\"padding-left: 60px;\"><span style=\"text-decoration: underline;\"><strong>#1<\/strong>\u00a0<\/span><strong> Promotional\u00a0Bag<\/strong>s. With an average impression rate of over 5,700, bags top the chart in the US. Women tend to own branded \/ logoed bags more than men with 34% of adults carrying them over all. You have a lot of options with promotional bags, so you should be able to match your audience really well.<\/p>\n<p>The neat thing about this list is that in addition to getting a lot of impressions, the items can have a real impact on the recipients. Nice pens, well made outerwear, good looking hats and shirts can push the impressions because people will really appreciate them. The numbers above are averages. If you do a good job of targeting your audience, you can blow those numbers out of the water!<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-15177\" src=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg\" alt=\"product-spotlight-bags-2014\" width=\"150\" height=\"150\" \/><\/a> \u00a0<a href=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-outerwear-2014.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-15179\" src=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-outerwear-2014-150x150.jpg\" alt=\"product-spotlight-outerwear-2014\" width=\"150\" height=\"150\" \/><\/a> <a href=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-shirts-2014.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\" size-thumbnail wp-image-15178 alignleft\" src=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-caps-2014-150x150.jpg\" alt=\"product-spotlight-caps-2014\" width=\"150\" height=\"150\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-15180\" src=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-shirts-2014-150x150.jpg\" alt=\"product-spotlight-shirts-2014\" width=\"150\" height=\"150\" \/><\/a> <a href=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-writing-instruments-2014.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-15181\" src=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-writing-instruments-2014-150x150.jpg\" alt=\"product-spotlight-writing-instruments-2014\" width=\"150\" height=\"150\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Promotional gifts are not always about the impressions. Often it is more personal, or more directed. But if you\u2019re looking at\u00a0promotional items for impressions, here are your best bets: #5 Logoed shirts are really popular. About half of U.S. consumers own logoed shirts, with men tending to own them more often than women (52% vs [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-15175","post","type-post","status-publish","format-standard","hentry","category-promotional-marketing-strategies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Top 5 Promotional items for impressions<\/title>\n<meta name=\"description\" content=\"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Top 5 Promotional items for impressions\" \/>\n<meta property=\"og:description\" content=\"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/\" \/>\n<meta property=\"og:site_name\" content=\"iPromo Blog\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-06T22:52:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg\" \/>\n<meta name=\"author\" content=\"Leo Victor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Leo Victor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/\"},\"author\":{\"name\":\"Leo Victor\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#\\\/schema\\\/person\\\/cfde499b88781bfae872e6ad282811d6\"},\"headline\":\"Top 5 Promotional Items for Impressions\",\"datePublished\":\"2015-03-06T22:52:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/\"},\"wordCount\":327,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ipromo.com\\\/wp-content\\\/uploads\\\/2015\\\/03\\\/product-spotlight-bags-2014-150x150.jpg\",\"articleSection\":[\"Promotional Marketing\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/\",\"url\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/\",\"name\":\"The Top 5 Promotional items for impressions\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ipromo.com\\\/wp-content\\\/uploads\\\/2015\\\/03\\\/product-spotlight-bags-2014-150x150.jpg\",\"datePublished\":\"2015-03-06T22:52:36+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#\\\/schema\\\/person\\\/cfde499b88781bfae872e6ad282811d6\"},\"description\":\"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ipromo.com\\\/wp-content\\\/uploads\\\/2015\\\/03\\\/product-spotlight-bags-2014-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ipromo.com\\\/wp-content\\\/uploads\\\/2015\\\/03\\\/product-spotlight-bags-2014-150x150.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/top-5-promotional-items-for-impressions\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blog.ipromo.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Top 5 Promotional Items for Impressions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#website\",\"url\":\"https:\\\/\\\/blog.ipromo.com\\\/\",\"name\":\"iPromo Blog\",\"description\":\"Smart Branding. Delivered.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blog.ipromo.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#\\\/schema\\\/person\\\/cfde499b88781bfae872e6ad282811d6\",\"name\":\"Leo Victor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g\",\"caption\":\"Leo Victor\"},\"url\":\"https:\\\/\\\/blog.ipromo.com\\\/author\\\/consultant\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Top 5 Promotional items for impressions","description":"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/","og_locale":"en_US","og_type":"article","og_title":"The Top 5 Promotional items for impressions","og_description":"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.","og_url":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/","og_site_name":"iPromo Blog","article_published_time":"2015-03-06T22:52:36+00:00","og_image":[{"url":"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg","type":"","width":"","height":""}],"author":"Leo Victor","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Leo Victor","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#article","isPartOf":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/"},"author":{"name":"Leo Victor","@id":"https:\/\/blog.ipromo.com\/#\/schema\/person\/cfde499b88781bfae872e6ad282811d6"},"headline":"Top 5 Promotional Items for Impressions","datePublished":"2015-03-06T22:52:36+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/"},"wordCount":327,"commentCount":0,"image":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg","articleSection":["Promotional Marketing"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/","url":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/","name":"The Top 5 Promotional items for impressions","isPartOf":{"@id":"https:\/\/blog.ipromo.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#primaryimage"},"image":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg","datePublished":"2015-03-06T22:52:36+00:00","author":{"@id":"https:\/\/blog.ipromo.com\/#\/schema\/person\/cfde499b88781bfae872e6ad282811d6"},"description":"The Top 5 Promotional items for impressions. Get notices by more people with the most seen promotional items.","breadcrumb":{"@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#primaryimage","url":"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg","contentUrl":"https:\/\/www.ipromo.com\/wp-content\/uploads\/2015\/03\/product-spotlight-bags-2014-150x150.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.ipromo.com\/top-5-promotional-items-for-impressions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.ipromo.com\/"},{"@type":"ListItem","position":2,"name":"Top 5 Promotional Items for Impressions"}]},{"@type":"WebSite","@id":"https:\/\/blog.ipromo.com\/#website","url":"https:\/\/blog.ipromo.com\/","name":"iPromo Blog","description":"Smart Branding. Delivered.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.ipromo.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blog.ipromo.com\/#\/schema\/person\/cfde499b88781bfae872e6ad282811d6","name":"Leo Victor","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c6418f6d5dabd8735fb700d67ec702c2dcc3f6117d735c7ca942c350ca35b6ac?s=96&d=mm&r=g","caption":"Leo Victor"},"url":"https:\/\/blog.ipromo.com\/author\/consultant\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/posts\/15175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/comments?post=15175"}],"version-history":[{"count":0,"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/posts\/15175\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/media?parent=15175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/categories?post=15175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.ipromo.com\/wp-json\/wp\/v2\/tags?post=15175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}