{"id":18492,"date":"2015-10-06T13:38:03","date_gmt":"2015-10-06T13:38:03","guid":{"rendered":"https:\/\/www.ipromo.com\/blog\/national-pizza-month-brings-novel-promotional-items\/"},"modified":"2022-11-23T16:50:36","modified_gmt":"2022-11-23T22:50:36","slug":"national-pizza-month-brings-novel-promotional-items","status":"publish","type":"post","link":"https:\/\/blog.ipromo.com\/national-pizza-month-brings-novel-promotional-items\/","title":{"rendered":"National Pizza Month brings novel promotional items"},"content":{"rendered":"<p><input id=\"br-article-id\" name=\"br-article-id\" type=\"hidden\" value=\"40088627\"><\/p>\n<p>It&#8217;s hard to find someone who doesn&#8217;t like pizza. If you do come across such a person, he or she will probably leave you scratching your head. In fact, most Americans are crazy about the food, making the pizza market a $30 billion a year industry, according to PizzaDelivery.com. Even the U.S. Congress can&#8217;t get enough, as it designated October National Pizza Month in 1987.<\/p>\n<p>The average American <a href=\"http:\/\/theweek.com\/articles\/483784\/americas-pizza-obsession-by-numbers\" target=\"_blank\" rel=\"noopener\">eats 23 pounds of pizza in a year<\/a>, The Week reported. Meanwhile, there are 70,000 pizzerias in the nation and parlors account for 17 percent of all restaurants in the U.S., according to numbers&nbsp;The Week cited from Food Industry News. One out of every eight Americans <a href=\"http:\/\/www.theatlantic.com\/health\/archive\/2014\/02\/new-report-americans-love-pizza\/283721\/\" target=\"_blank\" rel=\"noopener\">eats a slice of pizza<\/a> on any given day of the week, The Atlantic reported.<\/p>\n<p><strong>Wear a slice around your neck<\/strong><br \/>\nIt&#8217;s safe to say Americans are obsessed with the pies.&nbsp;But with tens of thousands of restaurants out there, how does a pizzeria get noticed? Besides the usual litany of using newspaper ads or handing out fliers, restaurateurs should consider <a class=\"dnautolink\" href=\"https:\/\/www.ipromo.com\/promotional-products\/branded-drinkware\/\" target=\"_self\" rel=\"noopener\">promotional drinkware<\/a> and <a class=\"dnautolink\" href=\"https:\/\/www.ipromo.com\/promotional-products\/branded-drinkware\/\" target=\"_self\" rel=\"noopener\">promotional tumblers<\/a>.<\/p>\n<p>When it comes to pizza promotions, if you dream it and build it, the customer will come. A company called Stupidotic&nbsp;is learning that since it <a href=\"http:\/\/www.asicentral.com\/news\/web-exclusive\/october-2015\/pizza-pouch-the-latest-in-promo-product-creativity\/\" target=\"_blank\" rel=\"noopener\">sold out of its Pizza Pouch invention<\/a>, according to The Advertising Specialty Institute. The invention is simply a triangular&nbsp;reusable bag that hangs around your neck like a lanyard and stores a slice of pizza for eating on the go. The pouch is currently getting a lot of media attention, which could make it the best or worst marketing product for pizza restaurants depending on your opinion. It&#8217;s certainly made the rounds online.<\/p>\n<div class=\"inlineImageWrapper\" style=\"padding-right: 3px; margin: 10px!important; float: left; width: 100%!important; height: auto!important;\">\n<figure style=\"margin: 0px!important; font-style: italic!important;\"><img decoding=\"async\" id=\"14117737\" class=\"inlineImage\" src=\"http:\/\/pictures.brafton.com\/x_0_0_0_14117737_800.jpg\" alt=\"Americans eat tons of pizza every year and promotional giveaways are a good way to remind them of your pizzeria.\" width=\"100%\" height=\"auto\">Pizzerias should use promotional items to their advantage to keep customer mouths watering.<\/figure>\n<\/div>\n<p><strong>A more traditional approach<\/strong><br \/>\nIf you own a pizzeria but don&#8217;t want to give away storage containers customers can wear around their necks, then don&#8217;t worry. Pizza parlors and the promotional products industry work together well. Restaurateurs&nbsp;can stay ahead of the competition and remind patrons or even introduce their business by offering <a class=\"dnautolink\" href=\"https:\/\/www.ipromo.com\/promotional-products\/promotional-bags\/\" target=\"_self\" rel=\"noopener\">branded bags<\/a> or promotional cups and glasses.<\/p>\n<p>According to PMQ Pizza Magazine, a pizzeria trade publication, using promotional products is <a href=\"http:\/\/www.pmq.com\/January-2013\/Unique-promotional-giveaway-items-can-heighten-your-pizzerias-visibility-for-a-minimal-cost\/\" target=\"_blank\" rel=\"noopener\">an inexpensive way to reach potential customers<\/a>&nbsp;due to their cost-effective return on investment.<\/p>\n<p>If a restaurant, especially one that delivers pizza, needs to attract customers, it should consider how the patrons would put the promotional product to use.<\/p>\n<p>Instead of branded key chains, tying a promotional product like <a class=\"dnautolink\" href=\"https:\/\/www.ipromo.com\/promotional-products\/branded-drinkware\/\" target=\"_self\" rel=\"noopener\">branded drinkware<\/a> or beer mugs with the business&#8217; name, logo, phone number and email address will be of use to a pizza lover. Every time your customers reach for a cup, they&#8217;ll be reminded of the restaurant. Including contact information or a website address will also cut down on the number of steps the customers will need to take to get a pizza delivered to their door.<\/p>\n<p>Useful products such as branded pizza cutters or miniature rolling pins with a pizzeria&#8217;s name and logo on it can increase the number of impressions whenever they&#8217;re used. Patrons could actually use them in the kitchen and they&#8217;ll&nbsp;be seen by more people if&nbsp;they&nbsp;have guests over for a pizza party.<\/p>\n<p><strong>Order up!<\/strong><br \/>\nBesides drinkware or pizza cutters, pizzerias can also get a lot of mileage and potential sales by giving away branded refrigerator magnets or even notepads with a magnetic strip on the back. These items will give customers a chance to write down a to-do list or&nbsp;shopping list when needed&nbsp;be. If the patrons put the magnets on the their fridge, you can bet they&#8217;ll be reminded of your restaurant every time they open the icebox door or write down a note.<\/p>\n<p>Putting your restaurant&#8217;s name and brand out to the public with promotional items could make a big difference in your pizzeria&#8217;s bottom line by creating a slew of impressions to the many Americans searching for a perfect slice.<\/p>\n<p>In such a competitive and crowded field, using branded products to increase brand awareness and visibility can be a major factor in increasing patronage of&nbsp;your restaurant.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>October is National Pizza Month in the U.S. and this part of the restaurant industry is no stranger to promotional items.<\/p>\n","protected":false},"author":2,"featured_media":20768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-18492","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-drinkware"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>novel promotional items for\u00a0National Pizza Month<\/title>\n<meta name=\"description\" content=\"October is National Pizza Month in the U.S. and this part of the restaurant industry is no stranger to promotional items.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.ipromo.com\/national-pizza-month-brings-novel-promotional-items\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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