{"id":20074,"date":"2017-02-17T08:45:38","date_gmt":"2017-02-17T13:45:38","guid":{"rendered":"http:\/\/dev2.www.ipromo.com\/blog\/?p=20074"},"modified":"2023-03-13T13:59:43","modified_gmt":"2023-03-13T18:59:43","slug":"use-client-appreciation-gifts-earn-business-win-referrals","status":"publish","type":"post","link":"https:\/\/blog.ipromo.com\/use-client-appreciation-gifts-earn-business-win-referrals\/","title":{"rendered":"How to Use Client Appreciation Gifts to Earn Business and Win Referrals"},"content":{"rendered":"<h3>Using Client Appreciation Gifts to Increase Retention<\/h3>\n<p>Perhaps you&#8217;ve been reluctant to invest in client appreciation gifts because you think that your business just can&#8217;t afford to give away its services or products for free.<\/p>\n<p>We&#8217;re here to tell you that you might want to reconsider your position.<\/p>\n<p>To be blunt, business is not so much about the products offered as it is about <a href=\"https:\/\/www.ipromo.com\/blog\/brand-much-alogo\/\">the clients&#8217; experiences<\/a>; in other words, your business can wag its products under consumers&#8217; noses and still not see an increase in sales if it doesn&#8217;t start taking its clients&#8217; satisfaction seriously.<\/p>\n<p>And satisfaction is influenced by so much more than quality services.<\/p>\n<p>That said, here are five ways you can use client appreciation gifts to up your following and sales.<\/p>\n<h2>Rewards Programs<\/h2>\n<p>We sincerely hope that you&#8217;ve already discovered that rewarding your clients for purchasing your products can do wonders for your business.<\/p>\n<p>We also hope that you realize that rewards programs have become increasingly popular. In fact, &#8220;<a href=\"http:\/\/www.businessinsider.com\/effective-loyalty-programs-2014-3\">between 2008 and 2012, U.S. loyalty memberships increased by 10 percent per year.<\/a>&#8221;<\/p>\n<p>Consequently, we are of the mind that you can&#8217;t miss out on raking in some serious dough by putting your own rewards program together.<\/p>\n<p>Perhaps you could devise a program in which customers work their way up to a free or discounted item. You might even decide to give your customers discounted prices on certain items each time they visit your store or website.<\/p>\n<h2>Free Tees<\/h2>\n<p>We&#8217;re aware of the fact that giving away free merchandise seems less lucrative than some of the other options on this list.<\/p>\n<p>Even so, freebies have the potential to win you so many referrals.<\/p>\n<p>Just think, for example, about what happens when you ship out a free tee. The shirt&#8217;s recipient presumably wears that item from time to time, and each time he or she wears it, there is a chance that someone gets curious about the business that the merchandise advertises.<\/p>\n<p>If you don&#8217;t want to shell out the money for free tees, wrist bands and hats are nice alternatives.<\/p>\n<h2>Lending a Helping Hand to Your Partners<\/h2>\n<p>If you have any partners or vendors you regularly rely on, you&#8217;ll want to&nbsp;give them the gift of success, and you&#8217;ll definitely want them to know that you helped bring about that success.<\/p>\n<p>After all, if you campaign for them, they might return the favor in the future.<\/p>\n<p>Even if they don&#8217;t return the favor, you&#8217;ll still be associated with a successful business, which will be good for your business&#8217;s image.<\/p>\n<h2>Giveaways<\/h2>\n<p>No, we&#8217;re not talking about free tees anymore. We&#8217;re talking about giving away your actual product.<\/p>\n<p>Simply put, <a href=\"http:\/\/business.time.com\/2013\/06\/24\/5-ways-companies-win-by-giving-stuff-away\/\">giving away your product for free<\/a> is a great way of hooking potential clients; if they try your product and like it, they&#8217;ll almost certainly be back for more, and they&#8217;ll pay for it the second time around.<\/p>\n<p>Oh, and they&#8217;ll also refer their friends and families to your business.<\/p>\n<h2>Donations<\/h2>\n<p>Donating to charities or certain causes (yes, this counts as a client appreciation gift since you can make clients out of charities) makes your business look good because, if we&#8217;re being honest here, <a href=\"https:\/\/www.ipromo.com\/blog\/earth-day-businesses\/\">your business is also about what you represent<\/a>, regardless of whether or not you think it should be.<\/p>\n<p>A part of being a good businessperson is knowing how your business&#8217;s image affects your sales, so don&#8217;t make the mistake of dissociating the two.<\/p>\n<h2>Start Wrapping Those Client Appreciation Gifts Today<\/h2>\n<p>As it turns out, giving away products or services is not totally counterproductive. You can definitely increase your business&#8217;s following and sales by giving away freebies from time to time.<\/p>\n<p>Of course, you shouldn&#8217;t get too carried away here. Your clients would love an endless amount of free stuff, but your wallet would hate it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using Client Appreciation Gifts to Increase Retention Perhaps you&#8217;ve been reluctant to invest in client appreciation gifts because you think that your business just can&#8217;t afford to give away its services or products for free. We&#8217;re here to tell you that you might want to reconsider your position. To be blunt, business is not so [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":20646,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"class_list":["post-20074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-gifts"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Use Client Appreciation Gifts to Earn Business and Win Referrals<\/title>\n<meta name=\"description\" content=\"It&#039;s a tried-but-true tactic. Client appreciation gifts go a long way towards earning business and winning referrals. 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