{"id":22345,"date":"2019-01-23T09:07:23","date_gmt":"2019-01-23T15:07:23","guid":{"rendered":"https:\/\/www.ipromo.com\/blog\/?p=22345"},"modified":"2023-02-09T13:32:12","modified_gmt":"2023-02-09T19:32:12","slug":"cannabis-swag-ideas-promotional-items-for-the-marijuana-industry","status":"publish","type":"post","link":"https:\/\/blog.ipromo.com\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\/","title":{"rendered":"Cannabis Swag Ideas &#038; Promotional Items for the Marijuana Industry"},"content":{"rendered":"<p>For the last few decades, it was a toss-up as to whether the cannabis industry would survive on a legal level. Through legislation and voter passed referendums, marijuana has been legalized in various forms throughout the United States.<\/p>\n<blockquote><p>\u201cMarijuana legislation is sweeping the U.S.\u201d \u2013 Business Insider<\/p><\/blockquote>\n<p>As it is now a legal viable industry, <a href=\"https:\/\/www.ipromo.com\/collections\/cannabis-promotional-products.html\">cannabis promotional products<\/a> should be something to think about to help promote your business. Promotional products for marijuana can take many forms. But, just like other industries, cannabis promotional products are a great way to <a href=\"https:\/\/www.ipromo.com\/blog\/getting-the-most-out-of-your-marketing-dollar-with-promotional-items\/\">gain impressions at a fraction of the cost<\/a> of online or billboard advertising.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-22217\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2018\/12\/promotional-products-study-654x1024.jpg\" alt=\"Promotional Products Are the Best Form Of Advertising\" width=\"400\" height=\"627\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2018\/12\/promotional-products-study-654x1024.jpg 654w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2018\/12\/promotional-products-study-192x300.jpg 192w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2018\/12\/promotional-products-study-768x1203.jpg 768w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2018\/12\/promotional-products-study.jpg 800w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>With the industry growing at such a fast rate, you need to make your brand known or you could lose out to your competitors. As more companies pop up across the company, other companies are going to be choked out of business. Don\u2019t make the mistake of not marketing yourself or you could be one of those who closes your doors due to massive competition.<\/p>\n<p>Legal cannabis spending is expected to hit <strong>$57 billion worldwide by the year 2027<\/strong>. Promotional products for marijuana is one way to help get a piece of that pie. If you don\u2019t, your competitors will.<\/p>\n<h2>Why Use Promotional Products for Your Marijuana Business?<\/h2>\n<p><a href=\"https:\/\/www.forbes.com\/sites\/thomaspellechia\/2018\/03\/01\/double-digit-billions-puts-north-america-in-the-worldwide-cannabis-market-lead\/#6ba393d65109\" target=\"_blank\" rel=\"noopener\">According to Forbes<\/a>, North America is the largest group of cannabis buyers. Recently, the industry spent $9.2 billion, but is expected to spend $47.3 billion by 2027. That\u2019s a lot of money available for your business. Now let\u2019s look at one simple fact that could affect your bottom line:<\/p>\n<p>You are not the only one in the marijuana business.<\/p>\n<p>Let me repeat that.<\/p>\n<p>You are not the only one in the business of selling cannabis.<\/p>\n<blockquote><p>\u201cThe largest group of cannabis buyers will be in North America, going from $9.2 billion in 2017 to $47.3 billion a decade later. The largest growth spread, however, is predicted within the rest-of-world markets, to a projected $2.5 billion in 2027.\u201d \u2013 Forbes<\/p><\/blockquote>\n<p>That means you have competition. If you were the only one, then you wouldn\u2019t even need a marketing budget. However, the market is now open for business and people are flocking to it in groves to make money. So while <img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-22490\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/01\/herbalife.jpg\" alt=\"trade show tote bags\" width=\"400\" height=\"400\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/herbalife.jpg 457w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/herbalife-150x150.jpg 150w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/herbalife-300x300.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/herbalife-100x100.jpg 100w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>you may have only had a few competitors in the past, the market is now flooded with people trying to take business from you.<\/p>\n<p>So how are you going to keep your current customers and gain new ones?<\/p>\n<p>Well, promotional products have shown to help increase your sales. There is $47.3 billion on the table for the taking. Do you want to let your competitors get the largest chunk of that? I thought not.<\/p>\n<p>While you are thinking about legalized cannabis for recreational use, keep in mind that medical marijuana is still larger than the recreational side at the moment. And, both sides of the industry stand to make a ton of money.<\/p>\n<h2>Medical Marijuana Promotional Products<\/h2>\n<p>If you are a business that prescribes or sells medical marijuana, promotional products are perfect to promote your business. Much in the same way pharmaceutical companies promote their businesses with promotional products at a doctor\u2019s offices.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-22491 size-full\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/01\/marijuana-click-pen-3-1348-316513.jpg\" alt=\"Custom pens\" width=\"500\" height=\"500\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/marijuana-click-pen-3-1348-316513.jpg 500w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/marijuana-click-pen-3-1348-316513-150x150.jpg 150w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/marijuana-click-pen-3-1348-316513-300x300.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/marijuana-click-pen-3-1348-316513-100x100.jpg 100w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>Next time you walk into a doctor\u2019s office, check out the pen you sign paperwork with. You will see the name of a pharmaceutical company that is pushing their brand and receiving thousands of brand impressions all for the cost of a single ink pen.<\/p>\n<p>This is proof of the return on investment you will get when promoting your medical marijuana business with <a href=\"https:\/\/www.ipromo.com\/collections\/cannabis-promotional-products.html\">branded cannabis accessories<\/a>.<\/p>\n<p>Think about it like this. If promotional items did not work for pharmaceutical companies, why would they still give these products out to doctor\u2019s offices? They are not in the business of losing money so obviously it is still a viable way to promote their products.<\/p>\n<h2>Best Cannabis Promotional Products for People to Remember You By<\/h2>\n<p><a href=\"https:\/\/www.ipromo.com\/promo-products\/20141\/Custom-Lighters.html\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-22492\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/01\/custom-lighters.jpg\" alt=\"Custom Lighters\" width=\"250\" height=\"250\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-lighters.jpg 350w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-lighters-150x150.jpg 150w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-lighters-300x300.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-lighters-100x100.jpg 100w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/a>As stated above, you are not the only one in the cannabis industry. So how do you get people to remember you over your competitors?<\/p>\n<p><a href=\"https:\/\/www.brandwatch.com\/blog\/promotional-products-brand-recognition\/\" target=\"_blank\" rel=\"noopener\">According to Brandwatch<\/a>, \u201cPromotional products have been a popular choice for building brand recognition during marketing campaigns for many years.\u201d<\/p>\n<p>So what type of promotional products work best for the cannabis industry?<\/p>\n<p>Here are few items that will help you stand out from the crowd and imprint your brand on people\u2019s minds.<\/p>\n<ul>\n<li><strong><a href=\"https:\/\/www.ipromo.com\/promo-products\/358\/Pocket-Tools.html\">Pocket tools<\/a><\/strong> are great items for marijuana users. Cannabis requires the user to separate the product and often cut it into smaller pieces for ease of use. This is done with multipurpose tools that contain pliers, knives, scissors, and even tweezers. There are many different types of pocket tools that we offer. Each of them will remind the user of where they received their product and who they should call when they are ready for more.<\/li>\n<li><strong><a href=\"https:\/\/www.ipromo.com\/apparel.html\">Custom corporate apparel<\/a><\/strong> items such as shirts and hats are great for spreading your brand name. If people like your product, they are more likely to wear corporate apparel with your brand name and logo on it. Many people who smoke marijuana do it with others. As such, other users will see your brand and potentially become customers as well.<\/li>\n<li><strong>Pill holders<\/strong> and containers are another great cannabis promotional item. They are not just for pills. They can be used to hold marijuana for easy transport.<\/li>\n<li><a href=\"https:\/\/www.ipromo.com\/tradeshow-events\/ppe-for-events\/hand-sanitizer.html\"><strong>Hand sanitizer<\/strong><\/a> is a must for anyone who uses marijuana. Let\u2019s face it, cannabis smells as bad as cigarette smoke. Many people who use cannabis carry hand sanitizer to clean their hands and help reduce the smell. Wouldn\u2019t it be great if they saw your name every time they did so?<\/li>\n<li><strong><a href=\"https:\/\/www.ipromo.com\/bags\/tote-bags.html\">Customized tote bags<\/a><\/strong> \u2013 Don\u2019t let someone walk out of your business without your name on a bag. You can also use customized totes which people are less likely to throw away. That way, your name stays with them long after the product is gone. They can easily look for your name when they are ready to make another purchase.<\/li>\n<li><strong><a href=\"https:\/\/www.ipromo.com\/kitchen-pets-tools\/tools\/lighters.html\">Custom lighters<\/a><a href=\"https:\/\/www.ipromo.com\/promo-item\/IP-207-SM-1535\/The-Helping-Hand-Sanitizer.html?cid=\" data-wplink-edit=\"true\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-22493 size-full\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/01\/custom-hand-sanitizer.jpg\" alt=\"Custom Hand Sanitizer\" width=\"350\" height=\"350\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-hand-sanitizer.jpg 350w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-hand-sanitizer-150x150.jpg 150w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-hand-sanitizer-300x300.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/custom-hand-sanitizer-100x100.jpg 100w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/a><\/strong> are one of the best products for cannabis users. Even though I am mentioning them last, they should be one of your top considerations. Think about it\u2026you cannot smoke marijuana without a lighter. We offer both custom Bic lighters and custom Zippo lighters that not only make great gifts, but are great counter items to sell at your store.<\/li>\n<\/ul>\n<p>In addition with giving away promotional products, you can also sell your own custom cannabis accessories in your store. Showcase your brand and products through a <a href=\"https:\/\/www.ipromo.com\/blog\/promotional-products-company-store\/\">promotional product company store<\/a>. So you can sell all of these products at your store and make additional income from branded products (which will also serve as advertisements for your business).<\/p>\n<p>People will essentially pay you to advertise for you. How\u2019s that for return on an investment?<\/p>\n<p>Keep in mind that when you order in bulk, you also receive a cheaper price per piece on items you can resell. Placing a larger order will help you reduce cost and maximize your profit for each item you sell.<\/p>\n<p>Purchasing <strong>promotional products<\/strong> for employees is also a great way to advertise your business while they work in your store. Require them to wear an embroidered polo just like at the AT&amp;T Store and people will start to recognize your brand based on color and logo.<\/p>\n<blockquote><p>\u201cFor some companies, the logo \/ brand is a point of pride among the employees. If you leverage the power of your logo and your employee base, a company store allows employees to sport the apparel.\u201d \u2013 iPromo<\/p><\/blockquote>\n<p>So, regardless if you plan on giving away promotional items, using branded bags as advertising tools, or having your employees promote your company through apparel, the possibility of promoting your business through <a href=\"https:\/\/www.ipromo.com\/collections\/cannabis-promotional-products.html\">cannabis promotional products<\/a> are endless.<\/p>\n<h2>Laws Regarding Marijuana Promotional Items<\/h2>\n<p>Now that you know some of the best products to use to promote your business, let\u2019s talk about the laws regarding advertising marijuana.<\/p>\n<p>Different states have different laws. For instance, California law requires that any advertising identify the person behind the advertisement. The recommendation is to at minimum have your license number on the advertisement.<\/p>\n<p>Individual states have laws that govern the advertising within their state. This is because marijuana is still against the law on the federal level.<\/p>\n<blockquote><p>\u201cBecause cannabis remains illegal at the federal level, it\u2019s up to the states to determine how brands can legally advertise.\u201d \u2013 Advertising Specialty Institute<\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-22379\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/01\/promotional-products-are-more-effective-than-online-advertising.png\" alt=\"Great Alternative to Internet Advertising\" width=\"500\" height=\"483\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/promotional-products-are-more-effective-than-online-advertising.png 866w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/promotional-products-are-more-effective-than-online-advertising-300x290.png 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/promotional-products-are-more-effective-than-online-advertising-768x741.png 768w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>With laws being very strict on billboard and online advertising, the cannabis industry has largely turned to promotional items as a way for companies to brand themselves.<\/p>\n<p>According to the Advertising Specialty Institute, \u201cBusinesses are looking to invest in full-scale marketing plans, seeking innovative solutions to their decades-long problem. With restrictions on traditional marketing tactics such as television and radio commercials, branded merchandise offers an alternative way to attract more eyeballs.\u201d<\/p>\n<p>So while laws are strict in some areas, they are lesser when it comes to promotional products. As with any regulated industry, I advise that you check with your jurisdiction for the specific advertising laws regarding promotional products for marijuana.<\/p>\n<h2>Final Word on Promotional Products for the Cannabis Industry<\/h2>\n<p>The marijuana industry is exploding and there is no sign of it slowing down in the next 10 years. You can either sit idle or start to brand yourself in order to retain your current customer base and earn the business of new users in the market. One of the lowest cost and most rewarding ways to do this is through the use of promotional items.<\/p>\n<p>Make sure you are aware of the laws in the state in which you operate. You will want to brand yourself without running afoul of any laws or regulations.<\/p>\n<p>If you are unsure of the best products to use for your business, <a href=\"https:\/\/www.ipromo.com\/promo-products\/20026\/Contact-Us.html\">contact a promotions specialist from iPromo<\/a> who can walk you through different options. Don\u2019t forget about our best price guarantee so you will be sure to get the best <a href=\"https:\/\/www.ipromo.com\/contact-us\">branded cannabis accessories<\/a> for the lowest price available.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the last few decades, it was a toss-up as to whether the cannabis industry would survive on a legal level. Through legislation and voter passed referendums, marijuana has been legalized in various forms throughout the United States. \u201cMarijuana legislation is sweeping the U.S.\u201d \u2013 Business Insider As it is now a legal viable industry, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":22521,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,15,135,41],"tags":[],"class_list":["post-22345","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-promotional-marketing-strategies","category-promotional-products-2","category-promotional-items-by-industry","category-trade-shows"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cannabis Swag Ideas &amp; Promotional Items for the Marijuana Industry<\/title>\n<meta name=\"description\" content=\"Promotional products for marijuana can take many forms. But, just like other industries, cannabis promotional products are a great way to gain impressions at a fraction of the cost of online or billboard advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.ipromo.com\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cannabis Swag Ideas &amp; Promotional Items for the Marijuana Industry\" \/>\n<meta property=\"og:description\" content=\"Promotional products for marijuana can take many forms. But, just like other industries, cannabis promotional products are a great way to gain impressions at a fraction of the cost of online or billboard advertising.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.ipromo.com\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"iPromo Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-23T15:07:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-09T19:32:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/01\/marijuana-promotional-products.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"430\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Leo Victor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Leo Victor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/\"},\"author\":{\"name\":\"Leo Victor\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#\\\/schema\\\/person\\\/cfde499b88781bfae872e6ad282811d6\"},\"headline\":\"Cannabis Swag Ideas &#038; Promotional Items for the Marijuana Industry\",\"datePublished\":\"2019-01-23T15:07:23+00:00\",\"dateModified\":\"2023-02-09T19:32:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/\"},\"wordCount\":1673,\"image\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.ipromo.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/marijuana-promotional-products.jpg\",\"articleSection\":[\"Promotional Marketing\",\"Promotional Products\",\"Swag Ideas by Industry\",\"Trade shows\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/\",\"url\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/\",\"name\":\"Cannabis Swag Ideas & Promotional Items for the Marijuana Industry\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/cannabis-swag-ideas-promotional-items-for-the-marijuana-industry\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/blog.ipromo.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/marijuana-promotional-products.jpg\",\"datePublished\":\"2019-01-23T15:07:23+00:00\",\"dateModified\":\"2023-02-09T19:32:12+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/blog.ipromo.com\\\/#\\\/schema\\\/person\\\/cfde499b88781bfae872e6ad282811d6\"},\"description\":\"Promotional products for marijuana can take many forms. 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