{"id":24825,"date":"2019-08-27T15:35:41","date_gmt":"2019-08-27T20:35:41","guid":{"rendered":"https:\/\/www.ipromo.com\/blog\/?p=24825"},"modified":"2023-02-07T19:43:04","modified_gmt":"2023-02-08T01:43:04","slug":"the-complete-guide-to-a-company-store-for-employee-apparel","status":"publish","type":"post","link":"https:\/\/blog.ipromo.com\/the-complete-guide-to-a-company-store-for-employee-apparel\/","title":{"rendered":"The Complete Guide to A Company Store for Employee Apparel"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/05\/mens-apparel-sizing.jpg\" alt=\"Employee Apparel for Company Stores\" class=\"wp-image-23953\" width=\"206\" height=\"335\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/mens-apparel-sizing.jpg 576w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/mens-apparel-sizing-185x300.jpg 185w\" sizes=\"auto, (max-width: 206px) 100vw, 206px\" \/><\/figure>\n<\/div>\n\n\n<p>An <a href=\"https:\/\/www.ipromo.com\/company-stores\">online company store<\/a> is a great method for getting your employees excited about their jobs and providing them with a convenient way to order branded items. The main items stocked in and purchased from online company stores are typically apparel. After all, employees need uniforms or other clothing options that allow them to show off your company\u2019s logo.<\/p>\n\n\n\n<p>That\u2019s why it is entirely possible to create a company store\nfor apparel. You don\u2019t need to stock any items that you do not want or need,\nallowing you to keep your designs consistent and your overhead low. <\/p>\n\n\n\n<p>You may be wondering what exactly a company apparel store might look like, how it operates, and what your employees or others might use it for. We\u2019ll discuss those topics along with a few benefits of a company store below.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Basics of the Company Store for Apparel<\/h2>\n\n\n\n<p>An online company store is a marketplace of promotional\nproducts with your company\u2019s logo on them that employees can purchase. With a\ncompany store for apparel, you would only stock clothing products. Why would\nemployees need to purchase promotional apparel with their own employer\u2019s logo?\nThere are a variety of reasons. These include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Clothing for uniforms<\/li>\n\n\n\n<li>Clothing to wear at trade shows, conferences, or\nother promotional events<\/li>\n\n\n\n<li>Giveaways for current or prospective clients<\/li>\n\n\n\n<li>Gifts for employees themselves<\/li>\n\n\n\n<li>Choices in an incentive program that employees\ncan redeem with earned points<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"224\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel.jpg\" alt=\"\" class=\"wp-image-24960\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel.jpg 1000w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-300x67.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-768x172.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>Anytime an employee needs a clothing item or collection of\nclothing items, they can simply log on to the company store and order some. It\nmakes for a convenient way to order items that have consistent branding no\nmatter what department or location a given employee is at.<\/p>\n\n\n\n<p>There are many examples of how company store apparel could be used. For instance, maybe a manager is attending a company picnic and needs a <a href=\"https:\/\/www.ipromo.com\/apparel\/golf-polos.html\">polo shirt<\/a> with the corporate logo to represent their employer. Likewise, a marketing director might need to order a batch of <a href=\"https:\/\/www.ipromo.com\/apparel\/t-shirts.html\">custom t-shirts<\/a> to give away to at a local event. Another employee might simply want a <a href=\"https:\/\/www.ipromo.com\/apparel\/sweatshirts-sweatpants\/hooded-sweatshirts.html\">hooded sweatshirt<\/a> for casual off-work hours and to feel like they are part of the team.<\/p>\n\n\n\n<p>The point of a company store is to make those orders easier by providing pre-approved items that can be ordered in just a few clicks. You also get the primary benefit of promotional products, which is a free advertisement for your company on an article of clothing. According to the Advertising Specialty Institute, a t-shirt can garner 3,400 impressions in its lifetime (a pretty good return on your investment).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"433\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-2.jpg\" alt=\"Employee Apparel on Company Stores\" class=\"wp-image-24962\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-2.jpg 770w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-2-300x169.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/company-store-employee-apparel-2-768x432.jpg 768w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">The Behind the Scenes Function of Company Stores<\/h2>\n\n\n\n<p>One of the major benefits of a <a href=\"https:\/\/www.ipromo.com\/company-stores\">company store for apparel <\/a>is that you do not have to have a great deal of ecommerce knowledge to set one up. At iPromo, we essentially do all the work on our end, allowing you to focus on the more important issues. <\/p>\n\n\n\n<p>For starters, we employ an advanced platform that brings the best of ecommerce technology to your company store. We also take care of a lot of the logistics because we are an already established distributor of promotional items. These include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Inventory<\/strong> \u2013 You never have to stock your own items unless you want to<\/li>\n\n\n\n<li><strong>Shipping<\/strong> \u2013 We ship all items ordered to the specified address and certain items can be rush delivered<\/li>\n\n\n\n<li><strong>Adding branding and logos<\/strong> \u2013 We can work with you to find designs that are ideal for your company\u2019s aesthetic. <\/li>\n\n\n\n<li><strong>A wide array of products<\/strong> \u2013 We have literally thousands of available items although you can make your store as large or as small as you\u2019d like (typically, company apparel stores have around 10 to 100 items)<\/li>\n<\/ul>\n\n\n\n<p>Again, the only parts of the company store that you really\nhave to worry about are picking the inventory, the designs, and a few other\nlogistical features for employees that we\u2019ll talk about later. <\/p>\n\n\n\n<p>Growing companies really benefit from a company store\nbecause it centralizes all the apparel-buying processes. Companies with multiple\ndepartments or locations can get their wires crossed from time to time when it\ncomes to appropriate branding on clothing items. <\/p>\n\n\n\n<p>A company store eliminates that confusion by providing a\nsingle, stable marketplace with pre-approved apparel and branding. No\ndepartment head looking for giveaway items or new hire looking for a uniform\nhas to go out on their own to find and design something, which ultimately\nreduces costs.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/08\/employee-apparel-for-online-company-stores.jpg\" alt=\"Online Company Stores For Employee Apparel\" class=\"wp-image-24964\" width=\"560\" height=\"517\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/employee-apparel-for-online-company-stores.jpg 770w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/employee-apparel-for-online-company-stores-300x277.jpg 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/employee-apparel-for-online-company-stores-768x709.jpg 768w\" sizes=\"auto, (max-width: 560px) 100vw, 560px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">How Company Stores Work for Employees<\/h2>\n\n\n\n<p>So, you know how company stores work on a logistical level,\nbut how do they function in practice when your employees actually use them? <\/p>\n\n\n\n<p>Company stores for apparel work in much the same way as any\necommerce website. Think of Amazon or literally any other online store on which\nyou have searched for products. You simply have to search for, select,\ncustomize, and order items. But, there are some differences in the way company\nstores operate on the user end.<\/p>\n\n\n\n<p>For starters, you can limit who has access to the company\nstore. Do you only want employees in your organization to access the store? You\ncan do that. Perhaps you only want managers or department heads to be able to\naccess the company store. That is possible, as well. You can also theoretically\nallow even the general public to access your company store for apparel.<\/p>\n\n\n\n<p>You can allow certain parts of the organization to see different things. For example, warehouse managers and employees might be able to see uniforms or clothing options appropriate for their jobs while customer service representatives would see others. Different locations may also need to see different clothing options based on their individual branding.<\/p>\n\n\n\n<p>Of course, the intricacies of \u201cwho gets to see what\u201d is all\nup to you. You can make the entirety of a company store accessible to everyone\nin your organization if you so choose.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"430\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/05\/guide-to-custom-apparel-sizing.jpg\" alt=\"Guide to Custom Apparel Sizing\" class=\"wp-image-23949\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/guide-to-custom-apparel-sizing.jpg 750w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/guide-to-custom-apparel-sizing-300x172.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How Payments Work<\/h2>\n\n\n\n<p>You may also wonder how your employees will manage to pay\nfor these items. Again, company stores operate similarly to any standard\necommerce website, and the most common form of payment is simply an individual\nemployee\u2019s credit card. But, there are actually several other options to choose\nfrom. These include:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/08\/Screen-Shot-2019-08-27-at-3.36.58-PM.png\" alt=\"Advanced Spending Control\" class=\"wp-image-24966\" width=\"254\" height=\"170\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/Screen-Shot-2019-08-27-at-3.36.58-PM.png 512w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/Screen-Shot-2019-08-27-at-3.36.58-PM-300x200.png 300w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/08\/Screen-Shot-2019-08-27-at-3.36.58-PM-450x300.png 450w\" sizes=\"auto, (max-width: 254px) 100vw, 254px\" \/><\/figure>\n<\/div>\n\n\n<ul class=\"wp-block-list\">\n<li>The budget \u2013 In some cases, an employee can\norder company store apparel and pay for it with money from the corporate or\ndepartmental budget. This is usually money set aside for promotional events or\nfor other company matters, meaning that the apparel purchased is meant for company\nand not personal use. <\/li>\n\n\n\n<li>Organizational accounts \u2013 Employees may also be\nable to draw money from special debit accounts within the organization to\npurchase apparel. Again, this is typically used for broader, organizational\nmatters like marketing giveaways or gifts to customers.<\/li>\n\n\n\n<li>Paycheck deductions \u2013 In some cases, you can set\nit up so that when an employee purchases an item off of the company store, it\nautomatically deducts the price from their paycheck. This payment method is\nusually reserved for personal items or uniforms purchased by the employee.<\/li>\n\n\n\n<li>Point redemption \u2013 Company stores also allow\nemployees to pay with points they might have earned from reward or incentive\nprograms. Maybe they can save up points for something like a nice <a href=\"https:\/\/www.ipromo.com\/promo-products\/1239\/WINDBREAKERS.html\">windbreaker<\/a>\nor <a href=\"https:\/\/www.ipromo.com\/promo-products\/1236\/VESTS.html\">vest<\/a>.\nEither way, the money required for this probably taken from a debit account or\nthe budget.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Company Store Apparel Your Employees Can Buy<\/h2>\n\n\n\n<p>So, now that you understand the concept behind a company store, what can your employees actually purchase while on the site? Obviously, all clothing items on the company store will have branded logos or other designs that have been given corporate approval. But, you have access to the entirety of the apparel choices found on <a href=\"https:\/\/www.ipromo.com\/\">iPromo<\/a>. Many of our clothing options come in men\u2019s and women\u2019s styles so you\u2019ll have quite a few options to choose from.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"230\" src=\"https:\/\/www.ipromo.com\/blog\/wp-content\/uploads\/2019\/05\/custom-corporate-apparel-for-employees.jpg\" alt=\"Branded Apparel\" class=\"wp-image-23950\" srcset=\"https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/custom-corporate-apparel-for-employees.jpg 640w, https:\/\/blog.ipromo.com\/wp-content\/uploads\/2019\/05\/custom-corporate-apparel-for-employees-300x108.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Final Thoughts<\/h2>\n\n\n\n<p>A <a href=\"https:\/\/www.ipromo.com\/company-stores\">company store for apparel<\/a> allows your employees to find exactly what they need in a single web-based location. You also never have to worry about incorrect branding getting on a shirt or hat because you will have approved every item on the company store. If you are interested in starting a company store, fill out a few details below to get started and we&#8217;ll be in touch shortly.<\/p>\n\n\n\n<form action=\"https:\/\/www3.ipromo.com\/store\" method=\"post\">\n<input type=\"hidden\" name=\"form\" value=\"How to create Online Company Store (blog) - Online Store\">\n<div class=\"section6\" id=\"lead_form\">\n<div class=\"cont\">\n<h3 style=\"color: #03a6c5; font-weight: 500; margin: 0 0 0 0; font-family: 'Roboto'; font-size: 33px; line-height: 40px;\">Get Started<\/h3>\n<p>Get in touch today or call <a href=\"tel:+18889947766\">(888) 994-7766<\/a> to get started.<\/p>\n<div class=\"row\">\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"name\"><input type=\"text\" name=\"name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Your Name*\"><\/span><\/div>\n<\/div>\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"company\"><input type=\"text\" name=\"company\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company Name*\"><\/span><\/div>\n<\/div>\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input type=\"email\" name=\"email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company Email*\"><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"phone\"><input type=\"tel\" name=\"phone\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-tel wpcf7-validates-as-required wpcf7-validates-as-tel form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone*\"><\/span><\/div>\n<\/div>\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"annual_budget\"><select name=\"annual_budget\" class=\"wpcf7-form-control wpcf7-select form-control\" aria-invalid=\"false\"><option value=\"Annual Spend(optional)?\">Annual Spend(optional)?<\/option><option value=\"Under $25K\">Under $25K<\/option><option value=\"$25K - $100K\">$25K &#8211; $100K<\/option><option value=\"$100K+\">$100K+<\/option><\/select><\/span><\/div>\n<\/div>\n<div class=\"col-md-4\">\n<div class=\"form-group\"><span class=\"wpcf7-form-control-wrap\" data-name=\"no_of_employees\"><select name=\"no_of_employees\" class=\"wpcf7-form-control wpcf7-select form-control\" aria-invalid=\"false\"><option value=\"Number of Employees (optional)\">Number of Employees (optional)<\/option><option value=\"1 - 10\">1 &#8211; 10<\/option><option value=\"11 - 50\">11 &#8211; 50<\/option><option value=\"51 - 200\">51 &#8211; 200<\/option><option value=\"201 - 500\">201 &#8211; 500<\/option><option value=\"501 - 1,000\">501 &#8211; 1,000<\/option><option value=\"1,000+\">1,000+<\/option><\/select><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-md-4 fr_0\">\n<div class=\"form-group\"><input type=\"submit\" value=\"Contact Us\" class=\"btn btn-primary custom_btn\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<style>#lead_form {\n    background: #f8f8f8;\n    padding: 20px;\n}\n.section6 h1 {\n    color: #03a6c5;\n    font-weight: 500;\n    margin: 0px 0 0;\n    font-family: 'Roboto';\n    font-size: 33px;\n    line-height: 40px;\n}\n.section6 p {\n    font-size: 20px;\n    font-weight: 500;\n    color: #333;\n    margin-bottom: 40px;\n}\n.section6 p a {\n    font-weight: 700;\n    color: #337ab7;\n}\n.section6 .col-md-4 {\n    padding-left: 15px;\n    padding-right: 15px; box-sizing: border-box;\n}\n.section6 .row {\n    padding: 0 10px;\n    box-sizing: border-box;\n}\n.section6 input, .section6 select {\n    border-radius: 0;\n    width: 100%;\n    border: 1px solid #ccc;\n    padding: 12px 10px 10px;\n    font-size: 15px;\n    line-height: 18px;\n    outline: none;\n    height: 46px;\n    background: #fff;\n}\n.section6 input.custom_btn , .section6 input.custom_btn:hover {\n    background: #f79916;\n    border: 0;\n    width: 100%;\n    height: 45px;\n    border-radius: 3px;\n    font-weight: bold;    font-size: 16px;\n    text-shadow: none;\n    font-size: 18px;\n}\ndiv.wpcf7 .ajax-loader{display:none;}\n.form-control:focus , .section6 input:focus{border:1px solid #ccc;box-shadow:unset;}\n.section6 input.custom_btn:focus{box-shadow:unset;outline: none;}\n@media(min-width:991px) {\n.col-md-4.fr_0 {\n    float: right;\n}\n}\n@media(max-width:820px) {\n.cont p {\n    margin-top: 10px;    font-size: 19px;\n}\n}\n@media screen and (max-width: 768px)\n{\n.section6 h1 {\n    font-size: 31px;\n}\n}\n@media screen and (max-width: 680px)\n{\n .section6 h1 {\n    line-height: 34px;\n    font-size: 28px;\n}\n}\n@media screen and (max-width: 525px)\n{\n .section6 p {\n    font-size: 16px;\n    line-height: 24px;\n}\n}\n<\/style>\n<\/form>\n","protected":false},"excerpt":{"rendered":"<p>An online company store is a great method for getting your employees excited about their jobs and providing them with a convenient way to order branded items. The main items stocked in and purchased from online company stores are typically apparel. After all, employees need uniforms or other clothing options that allow them to show [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":24959,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,21,68],"tags":[],"class_list":["post-24825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apparel","category-branding","category-employee-engagment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Complete Guide to A Company Store for Employee Apparel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.ipromo.com\/the-complete-guide-to-a-company-store-for-employee-apparel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Complete Guide to A Company Store for Employee Apparel\" \/>\n<meta property=\"og:description\" content=\"An online company store is a great method for getting your employees excited about their jobs and providing them with a convenient way to order branded items. The main items stocked in and purchased from online company stores are typically apparel. 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