Getting mileage from your marketing spend
The question of what is cost effective in marketing comes down to your objective. Promotional products can play a role in most marketing objectives from awareness to lead nurturing, closing to customer retention. Some metrics are easier to…
5 promotional products to prepare your customers for disasters
Whether it's a tornado or flood, disaster can strike at any time.
4 tips to make your swag bags stand out
When you are holding a company event, it's always a nice gesture to give your guests goodies to go home with.
How promotional marketing can help your business go green
No matter what industry your business is in, it's important to be green.
4 tips for creating a strong logo
Whether it's black and white or filled with different colors, a logo is an important representation of your company's brand.
Medical College of Wisconsin Flash Drives
“This gift was well received by the students. The Medical College of Wisconsin is very involved in the online community and we were surprised to discover several positive mentions of the flash drives in forums and blogs. We will definitely…
How to encourage employees to stay healthy with promotional products
Instead of just standing by and watching your team members fall ill, leverage promotional products to encourage wellness in the workplace.
Using promotional products to drive employee engagement
No matter what industry your business is in, it's important to keep your employees engaged in their work.
How to encourage attendees to participate in trade shows
It's important to engage with trade show attendees so that your brand stays at the top of their mind.
Promotional products are successful because they are memorable
When consumers see your brand's logo and message on their pens, branded t-shirts, mugs and other promotional items, they are more likely to remember your company.