Fanny pack comeback? College students revive the former fashion faux pas
Depending on how old you are you might roll your eyes or give an enthusiastic thumbs-up once you hear the news.
Rum makers, manufacturers start embracing promotional items
The rum trade hopes a new marketing strategy that includes promotional drinkware and other branded items will give it the public notice enjoyed by other spirits and the beer and wine industries.
Marketing flybys: Drones a new tool in promotion
Drones - those small, buzzing unmanned aircrafts - could soon take over the airways.
How to be the big brand on campus? Think long-term
How does a company or brand connect with college students?
Get creative! Promo products with an edge
Truly creative items will be a crowd pleaser and conversation starter for years, giving your company more bang for its buck in the long run.
Safety tips for selfie sticks
Entrepreneurs and startups are embrace the selfie stick as a promotional item due to the rod's growing popularity or infamy, depending on your opinion.
T-shirts prove No.1 promotional item for nonprofits
The simple crew neck T-shirt is the top dog of promotional apparel with companies and nonprofits finding that their names emblazoned across a cotton shirt is the best way to market themselves.
Was Tom Haverford a good promotional marketer?
Depending on who you are, Tom Haverford is a marketing genius or idiot.
Holiday promotional gift season starts now
Getting ready for the holiday promotional gift season? Cyber Monday may be a great time to shop for retail consumers, but businesses need to get on the ball way before then. Now is a good time to start. Here are three steps to a more…
4 great ways to follow up with new customers
An effective way to obtain new customers for your business is to give them promotional products.