Branded items to help you keep this year’s resolutions
The trend of wearable technology gets bigger by the year and grows significantly after the new year as more people resolve to get into shape and use bands and bracelets such as Fitbits and Jawbones. However, getting in shape during the winter takes more than just fitness trackers. Whether they’re trying to keep their new year’s fitness resolutions by running outdoors or using the gym indoors, people need items to keep themselves going on the track or treadmill.
With that said, a company has a great chance to market itself with branded corporate gifts to gain impressions with health nuts and those just setting out to improve their well-being. This can be a great avenue for an enterprise to market itself. Let’s take a look at a few promotional items you can use to get more customers throughout the year:
Touch-screen gloves
It’s freezing cold outside and you’re all bundled up and ready for a jog, but how do you check messages and select that one tune you know will give the momentum you need for your workout? Regular winter gloves or mittens are way too cumbersome and you have to remove them every time to change the song or check your email. You can solve all of these issues with a pair of promotional touch-screen gloves. These make a great piece of branded apparel for anyone, whether they’re going to the gym or walking to work in the cold.
The Advertising Specialty Institute noted just how popular wearable tech is nowadays. From gloves to wristbands, this is no longer a niche market but an ever-growing one with an expanding list of adopters.
“Give out protective cell phone and tablet cases that feature your company’s brand and logo.”
Complementary tech
Offering promotional tech products that complement big ticket items such as laptops, tablets or smartphones is also a great way to get your company noticed in the new year. Branded portable chargers and custom power banks for phones and other gadgets that many people probably received as presents during the holidays are convenient ways to pair your brand with other devices. It also gives your customers the option to charge their wearable or portable items while on the go.
The trend toward mobile marketing will only continue to grow as more people use smartphones and tablets to surf the Internet and conduct business, Forbes noted. While this means a company needs to make its website and email pitches to customers mobile friendly, it’s also important for enterprises to provide tech swag.
Give out protective cell phone and tablet cases and covers that feature your company’s brand and logo to boost the number of impressions for your business. You can grow your business along with awareness of its products and services by offering promotional tech materials. Just think about how frequently you use your smartphone case or iPad cover along with power banks and cords to keep everything charged. If you use these items on a day-to-day basis, it’s safe to say your potential customers do too.
The trend of offering branded tech products isn’t going away anytime soon and with a greater number of gadgets in their hands and under their roofs, your customers will need items that complement these devices.
The power and cost-effectiveness that promotional items have is that whenever someone uses them or even glances at them, your item creates a favorable impression with them. Giving your clients branded tech items they can use everyday is a no-brainer.